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Master of Public Administration (in progress), Arkansas State University & Teton County, WY Journals

MPA CLASS 1 JOURNAL - …

Create a rich map base layer

I advocated for and got buy-in to revisit core functionality to address AllTrails members' biggest pain points when it came to exploring routes on the map on mobile and web platforms. As a result of this change, mobile map adoption more than doubled, from 12% to 28%. More over, the number of mobile users saving routes from the map view increased by 15%.View details

TETON COUNTY, YEAR-1 JOURNAL

Improve map-based exploration

I advocated for and got buy-in to revisit core functionality to address AllTrails members' biggest pain points when it came to exploring routes on the map on mobile and web platforms. As a result of this change, mobile map adoption more than doubled, from 12% to 28%. More over, the number of mobile users saving routes from the map view increased by 15%.View details

TETON COUNTY, INNOVATION AND ENGAGEMENT METHODS

Support navigation and create consistent map-based controls

I advocated for and got buy-in to revisit core functionality to address AllTrails members' biggest pain points when it came to exploring routes on the map on mobile and web platforms. As a result of this change, mobile map adoption more than doubled, from 12% to 28%. More over, the number of mobile users saving routes from the map view increased by 15%.View details

Contact

cbrackin@gmail.com

Cal Brackin

©2026

Contact

cbrackin@gmail.com

Cal Brackin

©2026

Contact

cbrackin@gmail.com

Cal Brackin

©2026